DEVI

A few blocks from the Cambodian Meringue Cookie business is the equally tasty wafers from Tith Iv. She started her business in 2002, selling at the local markets and the local community health center conveniently across the road. Her business has gone from a slow start-up of her and a few family members, to 24 women working full time. Her complaints are increased ingredient prices and lower numbers of orders. However, with a wafer that looks and tastes much like the wafers commonly seen at Starbucks and other coffee shops across the world, the potential for success in a new market seems likely. With the help of a simple new package design and promotion to the foreign market, DEVI is confident these wafers will be a success.